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Magazine: HX Magazine Faggots of the world,meet your new leader: Jonny McGovern and his Dirty Gay Teen Pop Superstars “I really want to be world-dominatingly famous, and there’s no stopping until I succeed in my mission,” says Jonny McGovern, performer, party promoter, T-shirt vendor and downtown New York’s reigning gay It Boy. Indeed, global fame doesn’t seem like much of a stretch for the self-proclaimed Gay Pimp. Not only is his highly anticipated new show Gay Pimp & the Dirty Gay Teen Pop Superstars opening Friday, June 20, at Midtown’s Zipper Theater, but his wildly successful Sunday-night party The Rambles is also still going strong at The Park (just ask the people in the block-long line to get in at 1:30am Memorial Day), the sexy video for his single “Soccer Practice” is getting air play on MTV Europe and Asia as well as in every gay club in America, and his latest collection of sexualized sports shirts, featuring new skater-boy and surfer-boy designs, is about to hit stores. If all that adds up to the kind of multi- platform, cross-promotional marketing strategy that giant media corporations expertly employ on behalf of superstar artists such as Jennifer Lopez, well, that’s exactly the point. “I’m trying to go seriously Gay-Lo,” the 26-year-old McGovern says unabashedly, between drags of one of the many cigarettes he always seems to be smoking. “I won’t be satisfied until kids in Ohio are eating their Jonny McGovern cereal while listening to their Jonny McGovern music and watching their Jonny McGovern cartoon show, wearing their Dirty Stuff T- shirts.”
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